Boeken Marketing Manager
Een marketing manager is in alle sectoren nodig en kan binnen verschillende organisaties werken. Driekwart van de afgestudeerden vindt snel een baan. Omdat er veel afgestudeerden zijn wordt er voor de komende jaren een overschot verwacht. Ook zijn de gevolgen van de economische crisis nog te merken binnen de sector. Toch zijn de vooruitzichten vooralsnog goed.
Een marketing manager heeft doorgroeimogelijkheden tot (commercieel) directeur en senior adviseur.
Er zijn een hoop verschillende manieren om je te verdiepen in het beroep Marketing Manager. Je kan een opleiding volgen, maar er zijn nog andere laagdrempelige manieren om aan die kennis te komen. Hieronder kan je diverse boeken, Ebooks of DVDs vinden waarmee je meer kan leren over de functie en de inhoud van het beroep Marketing Manager. Er zijn boeken voor de beginner of voor de Marketing Manager die verder wilt ontwikkelen binnen het vakgebied.De 97 beste boeken voor een Marketing Manager:
Super-Charge Your Sales Team: A Sales Manager’s Guide to Effective Coaching
Super-Charge Your Sales Team: A Sales Manager’s Guide to Effective Coaching - Engels | E-book | 9780463683583 | Epub zonder kopieerbeveiliging (DRM)Are sales cycles getting longer and prospects failing to buy? Is constant discounting of the price eroding your profit margin? Are your sales people busy but not effective because they are focusing on the wrong activities? Are changes needed but you are not sure what to do? Selling has been compared to sports for years. …
Winning The Bid
Winning The Bid - Engels | Paperback | 9780273609711 | 26 mei 1995 | 304 pagina'sThere is a growing need for businesses of all sizes to bid competitevely to win new contracts. This text should help managers win business by: identifying the best prospects; developing the opportunity; preparing and submitting the best bid document; following up the bid; and securing the business.
Leadership Sales Coaching
Leadership Sales Coaching - Engels | E-book | 9780988752320 | 15 januari 2013 | Adobe ePubGet ready to learn the purpose of a sales coach and to transform from a manager into a coach. In Leadership Sales Coaching, Jason shares the experience that comes with thousands of hours of seminars and coaching calls. Driven by the core philosophy that when beliefs are in line, the right behaviors follow, this book …
Bid Writing for Project Managers
Bid Writing for Project Managers - Engels | Hardcover | 9780566092145 | 28 maart 2011 | 248 pagina'sGuides prospective project managers through the bid-writing lifecycle, providing guidelines and tips on how to craft a winning bid and how to set the project up with the best possible chance of success.
Systems Thinking
Systems Thinking - Engels | Hardcover | 9780470845226 | 26 september 2003 | 378 pagina'sToo often, managers are sold simple solutions to complex problems. But as many soon discover, simplicity is rarely effective in the face of complexity, change and diversity. Despite apparent promise, quick-fix panaceas fail because they are not holistic or creative enough. This book helps you in various stages in the study of Systems Thinking. Systems …
Minder stress door beter zelfmanagement
Minder stress door beter zelfmanagement - Nederlands | Paperback | 9789013016642 | 44 pagina'sMinder stress door beter zelfmanagement is een boek van J. van der Valk-Hogen Esch
Sales Coaching
Sales Coaching - Engels | Hardcover | 9780071603805 | 16 januari 2009 | 187 pagina'sWritten exclusively for sales managers, this book offers a brief, concise primer with the fundamentals, nuances, examples, and tools needed for moving fast from boss to coach.
Social Media Marketing and Web Content Editing 1 - The Valuable Strategic Handbook for Social Media Managers
Social Media Marketing and Web Content Editing 1 - The Valuable Strategic Handbook for Social Media Managers - Engels | E-book | 6610000329496 | 02 januari 2022 | Adobe ePubThe Valuable Strategic Handbook for Social Media Managers: Discover the Secrets to Managing Your Online Presence! Welcome to the fascinating world full of opportunities of social media management! If you’re looking for an engaging experience that allows you to master winning strategies for effectively managing your online presence, then “The Valuable Strategic Handbook for Social …
Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams
Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams - Engels | Digitaal luisterboek | 9781955942027 | 09 juni 2021In today’s lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and it’s rare to find a product leader who can steward a digital product from concept to launch without a couple of major hiccups. Why do some …
The Six Sigma Handbook, 5E
The Six Sigma Handbook, 5E - Engels | Hardcover | 9781260121827 | 16 augustus 2018 | 720 pagina'sThe most important reference to Lean Six Sigma fully updated for the latest advances This thoroughly revised, industry standard guide delivers all the information you need to apply Lean Six Sigma techniques and dramatically improve processes, profitability, sustainability, and long-term growth. Written by two of the foremost authorities in the field, the book contains full …